Ad Performance Prompts for Amazon Sellers

Ad Performance Prompts for Amazon Sellers

Advertising on Amazon is one of the most powerful tools in your seller toolkit - but without clarity on performance, you’re burning money. The key to profitable ads isn’t just launching campaigns. It’s analyzing them, improving them, and doing it faster than your competition.

Here’s a library of AI prompts designed to help sellers evaluate and improve ad performance. Whether you're managing Sponsored Products or DSP campaigns, these prompts give you deep insight into what’s working and what’s not.

What Is Ad Performance Optimization?

Ad performance refers to how effectively your campaigns are converting clicks into sales at a profitable cost. It includes metrics like ACOS, ROAS, CTR, CPC, and more.

Why it matters:

• Maximizes return on ad spend (ROAS)
• Helps eliminate wasteful spending
• Improves organic rankings over time

Prompt: Campaign Health Check

Prompt:"Analyze the following Amazon ad campaign performance data. Highlight which keywords or targets are underperforming and suggest optimization steps: [insert data]."

Pro Tip: Run this weekly to stay ahead of wasted spend.

Prompt: ACOS & ROAS Breakdown

Prompt:"Explain this ad performance report with a focus on ACOS and ROAS. Identify which SKUs need budget increases or reductions: [insert report]."

Use: Focus on high-ROAS, low-ACOS products for scaling.

Prompt: Poor Performer Diagnosis

Prompt:"Based on this data, list top 3 reasons for poor ad performance. Suggest fixes to reduce ACOS or improve conversions: [insert keyword or campaign data]."

Why: Helps spot issues like low CTR, poor targeting, or bad landing page match.

Prompt: Performance Trend Detection

Prompt:"Spot any patterns or trends in this ad data over the past 4 weeks. Flag any declining performance indicators: [insert weekly report]."

Tip: Trends over time show more than snapshots. Combine this with product seasonality knowledge.

Prompt: Winning Keyword Finder

Prompt:"From this campaign data, list the top-performing keywords with their associated products. Recommend doubling down on these in future campaigns: [insert data]."

Use: These are your money-makers - scale them intelligently.

Extra Tips From a Pro:

1. Always segment by match type – Auto vs. Broad vs. Exact behave very differently.
2. Pause early losers – Don’t wait too long to cut underperformers.
3. Test copy and creatives – Sometimes CTR suffers because the ad is boring.
4. Watch for click fraud or bot traffic – Especially if CPC suddenly spikes.
5. Map ad data to profit – ACOS alone isn’t enough. Know your margins.

Turn Performance Into Profits

Ad performance is where mediocre sellers lose and smart sellers scale. Use these prompts with DataDoe to automate reporting, identify issues faster, and make data-driven ad decisions every day.